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As active front line Paramedics, Jill Foster and Shaun Taylor developed the idea of a social media awareness campaign highlighting the fact that suicide by First Responders was a very REAL issue. The duo launched the online campaign #IVEGOTYOURBACK911 in 2014, drawing attention to the increase and rise of mental health issues within the First Responder Community.
Through a dedicated online presence, the campaign gained worldwide recognition as a place for First Responders to share ideas, resources, and photos of support for one another. The campaign proudly supports Paramedics, Police, Fire, Emergency Telecommunications, Nurses, Corrections and Military.
Money raised from the sale of all branded items, such as t-shirts, hoodies, hats, bags and more, is donated to many different organizations across the country whose sole focus is First Responder mental health initiatives.